INH Attribution Dashboard

Order count, revenue, and AOV across redemption channels · May 2025 → May 2026

12 full months · May 2026 partial
Active passholders
1,351
Subscribed, automatic updates on
Mobile wallet
Total revenue
$301,329
909 orders across 3 channels
12 mo + partial May '26
Blended AOV
$331.50
Across all channels and months
Top channel
Gift cards
71.0% of revenue · $213,792

Passholder base

1,351 active passholders. Excludes anyone who unsubscribed or turned off automatic updates.
1,351
active passes
iOS
Apple Wallet
1,237 passes · 91.6% of base
AND
Google Wallet (Android)
114 passes · 8.4% of base

Monthly revenue by channel

Stacked monthly revenue across gift cards, referrals, and link clicks.

Order count by month

How many orders attributed to each channel each month.

Channel revenue mix

Share of total revenue, May 2025 → May 2026.

Average order value (AOV) trend

AOV by month per channel. Months with 0 orders are skipped.

Channel summary

Totals across the full window.
GC
Gift card redemptions
611 orders · $213,792 · AOV $349.90 · 71.0% of revenue
RF
Referrals
270 orders · $78,875 · AOV $292.13 · 26.2% of revenue
LC
Link clicks
28 orders · $8,662 · AOV $309.37 · 2.9% of revenue

Monthly detail

All months, all channels. Click a column header to sort.
Month Channel Orders Revenue AOV
May 2026 is a partial month (data reflects only the start of the period). Use it directionally, not as a full‑month comparison.

Gift cards drive the business

$213,792 (71% of revenue) on 611 orders. AOV holds steady around $349.90. The strongest, most consistent channel.

Referrals are the growth story

Order count climbed from the teens through summer 2025 to the high‑30s by spring 2026 (roughly 2×). AOV strengthened in the back half. Worth investing in.

Link clicks are negligible

Just 28 orders and $8,662 over 13 months. Useful as a tracking signal, not a revenue lever today.